Volkswagen is really rebranding as ‘Voltswagen’ in the US

Volkswagen is really rebranding as ‘Voltswagen’ in the US


Volkswagen is changing the name of its American brand to Voltswagen, in a not-so-subtle nod to the German automaker’s multibillion-dollar effort to become the biggest electric vehicle manufacturer in the world.

The company was apparently planning to make the announcement at the end of April but accidentally published a press release about the name change early Monday afternoon, which was first spotted by CNBC before it was taken down. The proximity of the name change to April Fool’s Day initially raised suspicions that it was just a joke. But VW insists that it’s a real thing, so here we are.

The company confirmed the change to The Verge, and the announcement was later published on Tuesday morning. The larger Volkswagen Group (which…

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