The NFL jumps to Twitter Spaces after initial Clubhouse partnership
The National Football League is signing on to use Twitter Spaces. As part of a new deal with Twitter — which will see the social network continue to run game highlight videos — the NFL has agreed to host 20 live audio rooms throughout the 2021 season. Those will include “current NFL players and other NFL talent” as hosts discussing the season’s matchups.
Twitter’s partnership with the NFL would appear to be a blow to Clubhouse, which previously partnered with the league to host live audio rooms during the draft in April. It was Clubhouse’s first official sports league programming — and now the NFL has jumped to Twitter and signed on to be Twitter’s first sports partner. A Clubhouse spokesperson said the company has an “ongoing…