Minecraft crosses 1 trillion views on YouTube
Long before the metaverse became the premier destination of tech companies and newlyweds, there was Minecraft. It is a platform that started as a video game about dodging explosions from hissing cactus-shaped creatures and became the blank canvas on which millions of players create their content, upload it, and generate trillions of views — literally. Today, YouTube, in collaboration with Minecraft developer Mojang, is celebrating an unprecedented trillionth view (trillion with a T) with a snapshot of the game’s unique and transformative history on the platform.
Minecraft’s chief storyteller Lydia Winters attributes the game’s trillion views to her team’s respect for the myriad ways players use Minecraft to tell their stories.